Spotify held its second annual Stream On event for creators today, and while the streamer didn’t announce thecoming of its hi-res music tier, it took the opportunity to lift the veil off its biggest redesign in a decade. The revamp not only brings a new scrolling, image-heavy, interactive visual look reminiscent of TikTok and Instagram to the mobile app’s Home page, but there are several new discovery-based features for music, podcasts, and audiobooks.
Everything can be tapped and swiped to explore further, or saved for later. Everything, of course, is based on your usage, which helps what Spotify find what you might like. The new feed-style design will be evident across the app, in sections like Discovery Weekly, Release Radar, and New Music Friday. Spotify says it will encourage a “more active experience” that helps creators to “grow, engage, and monetize.”
These new features complement Spotify’srecently announced DJ featurethat adds AI-generated commentary in the form of a DJ’s voice (it’s actually the voice of Xavier “X” Jernigan, Spotify’s head of cultural partnerships) to help personalize the curated selections of radio station-like music Spotify creates for you.
Spotify also announced some new tools and features for artists, including “Spotify Clips,” a way for artists to interact with fans, a new “Spotify for Podcasters” suite of tools that streamline the process and gives data and analytics on each creator’s podcasts, and a new “Countdown Pages” feature (introduced by the Jonas Brothers) that, yep, counts down the months, days, and hours until a new album release.
Spotify didn’t give a launch date for the redesign features, but they are “beginning to roll out to Premium and Free users globally across iOS and Android.” It added that features will start to appear over the coming weeks and months.
