Amazing electronics sales on Prime Day help Amazon dominate category in July
Amazon Prime Daywas a massive success for many manufacturers that sold products via the online marketplace. It’s no surprise, however, that the company with the most significant sales boost from Prime Day was Amazon itself. Thinknum’sanalysisof the online’s mega-retailer’s bestselling electronics products found that Amazon-branded items captured seven of the top 10 spots for the entire month of July, not just Prime Day. Historically, Amazon uses Prime Day to promote its own brands and products aggressively....