At a swanky rooftop launch event at the top of Hollywood’s historic Roosevelt Hotel last night, JBL pulled the veil off a shiny new lineup of affordableAV receiversandspeakersthat it hopes are easy enough to use and full of accessible features that even the component-phobic “next generation” of users will appreciate.

JBL’s new MA (Modern Audio) series of AV receivers and Stage 2 series loudspeakers abandon the the mix-and-match mentality of building a home theater system and are designed and engineered to work together, JBL says, right down to their matching “Espresso” and “Latte” finishes.

“They offer consumers a unified and cohesive system that combines simplicity, design, quality, and scalability — all at an affordable price,” JBL says. And the company is hoping that this simplicity will coax younger home theater enthusiasts into exploring beyond what their soundbars are capable of.

The MA lineup is dizzying, and features five new AV receivers that range in price from $400 to $1,600. They all have increasingly modern features and connectivity as you move up the range, including support for 4K and/or 8K,HDMI 2.1, Dolby Audio and DTS (in the lower models),Dolby Atmosand DTS:X, and passthrough support for HDR10,HDR10+, andDolby Vision. They also range in power from 60 to 140 watts-per-channel.

At the top end of the range sits the “HP” (High Performance) models, the 7.2-channelBuy at JBL($1,200) and the flagship 9.2-channelBuy at JBL($1,600) that both feature large, bright color LED screens and can be outfitted with Dirac’s Live calibration software if the user wants to graduate to really dialling in the sound of their home theater.

Among the features that JBL hopes will lure would-be soundbar buyers are a companion EZ Set EQ mobile app that makes system calibration a much easier process and “Works with SmartThings” integration for automated routines that control their other Internet of Things devices. Other features includeApple AirPlay,Google Cast, Bluetooth, and Spotify Connect.

Here’s a rundown of the full MA range of products. They’re all available starting July 18 fromjbl.com.

MA Series AV receivers

Stage 2 Series home theater speakers